Puzzle and Dragons' Latest Collab with Sanrio Brings the Gift of Big Smiles

REDONDO BEACH, Calif. — November 18, 2024 — A small gift and an even bigger smile just arrived! Sanrio, known for their beloved mascots and cartoons such as Hello Kitty and Gudetama, has joined friendly (and smiling) forces with GungHo Online Entertainment’s match-3 mobile game, Puzzle & Dragons! Starting November 18 at 0:00 (PST), through December 1 at 23:59 (PST), players can receive unique characters in the Egg Machine Lineups, including Master of the Great Witches, Hello Kitty; Nova Cinnamoroll; and Gouten Bad Badtz-Maru.

Login Stamps
Earn daily login bonuses including SANRIO CHARACTERS Egg Machine 1, SANRIO CHARACTERS Egg Machine 2, King Diamond Dragon, and more! Players who log in for 10 days of the collab will receive a free ★7+ SANRIO CHARACTERS Egg Machine.

You can never have too many dungeons!
SANRIO CHARACTERS Quest: Head to the Event Quest and check out the SANRIO CHARACTERS Quest where players can receive 1 Magic Stone for each Quest Level cleared. Players can earn 10 Magic Stones for clearing all 10 Quest Levels. P&D Pass subscribers can earn even more Magic Stones! Clear special missions for each Quest Level from select dungeons to earn Quest Rewards, including SANRIO CHARACTERS Egg Machine 2. Some missions will also allow players to exchange certain characters at the Monster Exchange.

  • SANRIO CHARACTERS-Novice: Play through SANRIO CHARACTERS-Novice for a chance to receive various Quest Rewards for each floor cleared as missions, including 1 billion Coins and 6x Latent TAMADRA (Skill Delay Resist.). By clearing all floors, players will receive Nova Cinnamoroll (Reward) as a Quest Reward. Collect SANRIO CHARACTERS Medals and exchange them for limited-time characters at the Monster Exchange. Keep an eye out for special characters that may drop when playing through SANRIO CHARACTERS-Novice, including SANRIO CHARACTERS Lv3: a chance to drop Pompompurin's Beret Hat, SANRIO CHARACTERS Lv4: a chance to drop Kuromi's Ribbon, and SANRIO CHARACTERS Lv5: a chance to drop Cinnamoroll's Cinnamon Roll.
  • SANRIO CHARACTERS-Expert: Play through SANRIO CHARACTERS-Expert for a chance to receive various Quest Rewards for each floor cleared as missions, including 1,000 + Points and 10x Latent TAMADRA (Extra Slot). Collect SANRIO CHARACTERS Medals and exchange them for limited-time characters at the Monster Exchange. Earn one pull from the SANRIO CHARACTERS Egg Machine 2 by clearing all floors as a Quest Reward. The SANRIO CHARACTERS-Expert dungeon will be available starting 11/22 at 0:00 (PST).
  • Time Dragonbound, Mille Cinnamoroll Descended!: Head to Special Dungeons and try out the Time Dragonbound, Mille Cinnamoroll Descended! dungeon! As you play through this dungeon, Playful Time Dragonbound, Mille Cinnamoroll and Gleaming Time Dragonbound, Mille Cinnamoroll will invade randomly at the final battle. Successfully defeating both will guarantee both to drop. Quest Rewards will also be rewarded for clearing missions, including one pull from the SANRIO CHARACTERS Egg Machine 2 for clearing Time Dragonbound, Mille Cinnamoroll Descended!. Earn the 4-PvP Icon, Bad Badtz-Maru as a reward for clearing this dungeon for the first time as well.
    • Multiplayer! Time Dragonbound, Mille Cinnamoroll Descended!: A 3-Player Multiplayer mode of Time Dragonbound, Mille Cinnamoroll Descended!.
  • REMDrapurin Descended!: Head to Special Dungeons and check out the REMDrapurin Descended! dungeon! As you play through this dungeon, REMDrapurin and Diamond REMDrapurin will invade randomly at the final battle. Successfully defeating both will guarantee both to drop. Receive Quest Rewards for clearing missions, including one pull from the SANRIO CHARACTERS Egg Machine 1 when clearing REMDrapuring Descended!.
  • Multiplayer! REMDrapurin Descended!: A 3-Player Multiplayer mode of REMDrapurin Descended!.
  • SANRIO CHARACTERS Land!: Head to Special Dungeons and explore the SANRIO CHARACTERS Land dungeon! Using a SANRIO CHARACTERS collab character as your team leader and clearing the dungeon will increase the drop rate up to 100%. Earn various Quest Rewards when clearing missions, including 1x Event Medal - Black for clearing SANRIO CHARACTERS Land!. Earn the 4-PvP Icon, Cinnamoroll for clearing the dungeon for the first time as well.
    • Multiplayer! SANRIO CHARACTERS Land!: A 3-Player Multiplayer mode of SANRIO CHARACTERS Land!.
  • [Pompompurin] Title Challenge!: Head to Special Dungeons and play the [Pompompurin] Title Challenge!. This solo-play dungeon will have a time limit and a fixed Helper. Receive the [Pompompurin] title as a first-time clear reward. In addition to the title reward, players will also earn the SANRIO CHARACTERS Medal - Rainbow as a Quest Reward for clearing this challenge.
  • [Hello Kitty] Title Challenge!: Head to Special Dungeons and play the [Hello Kitty] Title Challenge!. This solo-play dungeon will have a time limit and a fixed team. Receive the [Hello Kitty] title as a first-time clear reward. In addition to the title reward, players will also earn the SANRIO CHARACTERS Medal - Rainbow as a Quest Reward for clearing this challenge.
  • [Cinnamoroll] Title Challenge!: Head to Special Dungeons and play the [Cinnamoroll] Title Challenge!. This solo-play dungeon will have a time limit and a fixed Helper. Receive the [Cinnamoroll] title as a first-time clear reward. In addition to the title reward, players will also earn the SANRIO CHARACTERS Medal - Rainbow as a Quest Reward for clearing this challenge.

4-PvP Icon
During this collab, players can purchase the collab-exclusive 4-PvP Icon, My Melody, with Magic Stones. Other 4-PvP Icons will also be available, including Hello Kitty, Pompompurin, Kuromi, and Pochacco.

MP Shop
During this collab, Hello Kitty REMDra will be purchasable at the MP Shop.

Monster Exchange
Certain SANRIO CHARACTERS collab characters, including 70’s Hello Kitty, will be available at the Monster Exchange during this limited-time collab. Players can exchange 5x SANRIO CHARACTERS Medal - Rainbow for Hello Mimmy and Hello Kitty’s Ribbon. Players can earn SANRIO CHARACTERS Medal - Rainbow through the title challenges: [Pompompurin] Title Challenge!, [Hello Kitty] Title Challenge!, and [Cinnamoroll] Title Challenge!. SANRIO CHARACTERS Medals can also be collected as drops from the SANRIO CHARACTERS-Novice and SANRIO CHARACTERS-Expert dungeons.

Choose from 8 Sanrio-inspired Bundles!

  • 30 Magic Stones & Nova Cinnamoroll Egg Machine ($29.99): This bundle grants 30 Magic Stones, 300,000 MP, and one Nova Cinnamoroll Egg Machine that guarantees Nova Cinnamoroll when pulled. Players also receive a badge, Collab Enhancement [SANRIO CHARACTERS], when pulling Nova Cinnamoroll for the first time.
  • 30 Magic Stones & Great Witch’s Disciple, Pochacco Egg Machine ($29.99): This bundle grants 30 Magic Stones, 5x Event Medal - Black, and the Great Witch’s Disciple, Pochacco Egg Machine that guarantees Great Witch's Disciple, Pochacco when pulled. Players also receive the SANRIO CHARACTERS Collab BGM Set 3 when they pull Great Witch’s Disciple, Pochacco for the first time.
  • 30 Magic Stones & Kuromi the Great King Egg Machine ($29.99): This bundle grants 30 Magic Stones, 5x Event Medal - Black, and the Kuromi the Great King Egg Machine that guarantees Kuromi the Great King when pulled. Players also receive the SANRIO CHARACTERS Collab BGM Set 2 when they pull Kuromi the Great King for the first time.
  • 30 Magic Stones & Ideal Cinnamon Egg Machine ($29.99): This bundle grants 30 Magic Stones, 5x Event Medal - Black, and the Ideal Cinnamon Egg Machine that guarantees Colorful Dragon Caller, Ideal Cinnamon when pulled. Players also receive the SANRIO CHARACTERS Collab BGM Set when they pull Colorful Dragon Caller, Ideal Cinnamon for the first time.
  • 20 Magic Stones & Prim Ahirunopekkle Egg Machine ($19.99): This bundle grants 20 Magic Stones and the Prim Ahirunopekkle Egg Machine that guarantees Prim Ahirunopekkle when pulled. Players also receive the SANRIO CHARACTERS Orbs 5 Skin when they pull Prim Ahirunopeklle for the first time.
  • 20 Magic Stones & Master of the Great Witches, Hello Kitty Egg Machine ($19.99): This bundle grants 20 Magic Stones and the Master of the Great Witches, Hello Kitty Egg Machine that guarantees Master of the Great Witches, Hello Kitty when pulled. Players also receive the SANRIO CHARACTERS Orbs 4 Skin when they pull Master of the Great Witches, Hello Kitty for the first time.
  • 2 Magic Stones & ★7+ SANRIO CHARACTERS Egg Machine ($1.99): This bundle grants 2 Magic Stones and the ★7+ SANRIO CHARACTERS Egg Machine, which guarantees a ★7+ Rarity Character when pulled.
  • 1 Magic Stone & SANRIO CHARACTERS Egg Machine 2 ($0.99): This bundle grants 1 Magic Stone and the SANRIO CHARACTERS Egg Machine 2.

Assets for the SANRIO CHARACTERS collab are available here.

© '24 SANRIO CO., LTD. APPR. NO. G650060

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ABOUT PUZZLE & DRAGONS
Puzzle & Dragons is a mobile puzzle adventure game developed and published by GungHo Online Entertainment, Inc. with over 90 million downloads worldwide. Puzzle & Dragons combines match-three-style puzzles, monster collecting, and dungeon crawling mechanics for a definitive free-to-play experience that’s kept players hooked since 2012. Regarded as a landmark release in mobile gaming, the game continues to evolve with each new update and collaboration. Puzzle & Dragons is available on the App Store and on Google Play. Visit www.puzzleanddragons.us to learn more.

ABOUT GUNGHO ONLINE ENTERTAINMENT AMERICA
GungHo Online Entertainment America, Inc. (GOEA) is a multi-platform developer and publisher dedicated to delivering fun & unique titles like Puzzle & Dragons, Ninjala, and LET IT DIE. GOEA is the US division of GungHo Online Entertainment (GOE), whose studios include leading developers SUPERTRICK GAMES, GAME ARTS, and Gravity. GOEA distributes games for consoles, handhelds, mobile devices, and PC. GOEA is located in Redondo Beach, CA. For more information, visit www.gunghoonline.com.

MEDIA CONTACTS
GUNGHO ONLINE ENTERTAINMENT AMERICA
Natsuki Nishikawa
Senior Communications Coordinator
natsuki@gunghoonline.com