New Song from the Superstar Debuts Alongside New and Returning Items in the Specialty Shop!

TOKYO, Japan – January 29, 2021 – GungHo Online Entertainment (GOE) announced today the return of Kyary Pamyu Pamyu to the bubblegum brawler, Ninjala, as part of a new collaborative event! As part of the collaboration, GOE is featuring Kyary Pamyu Pamyu’s first song of 2021, “Gum Gum Girl.”

Check out the music video for the song here!

The collab runs now through February 17 and features the new song as an in-game BGM as well as a special “Gum Gum Girl” T-shirt. Both are available for purchase in the Specialty Shop.

Additionally, all “Ninja Re Bang Bang Steve Aoki Remix” collab items return for a limited time, including:

  • The “Ninja Re Bang Bang Steve Aoki Remix” BGM
  • Kyary Pamyu Pamyu’s ninja outfit from her original music video
  • “Ninja Re Bang Bang” themed dance emote
  • And a “Ninja Re Bang Bang” IPPON Decoration as a Battle Reward

Ninjala recently celebrated a new milestone of 6 million downloads and outlined a roadmap of upcoming content leading up to the game’s one-year anniversary. Season 4 features a new Featured Battle, Loot Battle Matsuri, and an upcoming collaboration with free-to-play hack-and-slash action game LET IT DIE.

Review codes for Story Mode Chapter 1 and 2 are available upon request. Please email for codes.

Press assets for the game can be found here.

To learn more about Ninjala, visit the official website, Twitter, Facebook, or YouTube.

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GungHo Online Entertainment America, Inc. (GOEA) is a multiplatform publisher dedicated to delivering the best titles, content, and support for the online gaming community. Established in 2012 and led by former Square Enix U.S.A. and XSEED Games executive Jun Iwasaki, GOEA is the US division of GungHo Online Entertainment (GOE), an established Japanese publisher. GOEA’s content partners include leading developers Grasshopper Manufacture, SUPERTRICK GAMES, Game Arts, Acquire, and Gravity, all of which are subsidiaries of GOE. GOEA publishes and distributes network-oriented games for console, handheld, mobile, tablet, and MMO-style games for PC. GOEA is located in El Segundo, CA. For more information, visit

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Natsuki Nishikawa
Communications Coordinator